ZIWI
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Peak nutrition from pure New Zealand

Leading the world in pet food technology and nutrition.

At ZIWI®, we’re dedicated to finding the best ways to deliver premium peak nutrition. From crafting PeakPrey® recipes that reflect a wild diet, to including Z-BOOST® Superfoods that add a nutritional kick to your pet’s meal, to our Z-TWINTECH® air-drying technology. It means a happier, healthier life for your pet.

What makes us unique

The ZIWI difference means great-tasting nutrition in their bowl for a happier life, and more time for bonding with you.

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For all life stages

Complete and balanced for puppies, kittens, seniors and every adorable stage in between.

Hidden

Complete and balanced for puppies, kittens, seniors, and every adorable stage in between.

Convenient raw alternative

All ZIWI® recipes feature the nutrition of a raw diet in a convenient form - just scoop and serve.

High in meat and rich in protein.

Cats and dogs thrive on a carnivorous diet, so all ZIWI® products are full of authentic variety and inclusions of meat, fish, organs, bone, and New Zealand green mussels. You’ll see the effect on their health, and they’ll taste it in their bowl.

Packed with Z-BOOST Superfoods

A blend of cold-washed green tripe or poultry heart, whole New Zealand green mussels and organic kelp for vitality and nutrients to support brain, skin and coat health.

Free from grains, potatoes, glycerin and rendered meat or meals

Our recipes only include ingredients your pet would choose in the wild.

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Fresh new look and enhanced recipes for our ZIWI Peak Originals Series

Have you noticed our new-look packs? Our ZIWI Peak Original Series has been enhanced with an even wider variety of nutrient-rich organs and packed with even more of our delicious Z-BOOST Superfoods. Naturally, all our recipes continue to be made with sustainably sourced ingredients from our home in New Zealand.

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There's a ZIWI product for every pet

Variety is the spice of life, and the same goes for cats and dogs. That’s why we have created a range of products with a variety of recipes to suit every pet.

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ZIWI Peak freeze-dried booster

  • Boost their bowl with a concentrated blend of nature’s most potent raw ingredients
  • Freeze-dried technology, that locks in targeted nutrients for peak vitality
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ZIWI Peak® Freeze-dried Boosters

  • Boost their bowl with a concentrated blend of nature’s most potent raw ingredients
  • Freeze-dried technology, that locks in targeted nutrients for peak vitality
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Slowly and gently air-dried food

  • Nutritious and convenient – just scoop and serve
  • Z-TWINTECH® air-drying technology gently dries the food, protecting the nutritional integrity of our New Zealand ingredients and nutrients
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Slowly and gently air-dried food

  • Nutritious and convenient – just scoop and serve
  • Z-TWINTECH® air-drying technology gently dries the food, protecting the nutritional integrity of our New Zealand ingredients and nutrients
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Gently processed canned food 

  • A chunky, pâté-style texture, rich in moisture with high variety and inclusions of meat, organs, seafood, and bone 
  • No high glycaemic ingredients or artificial binders 
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Gently processed canned food 

  • A chunky, pâté-style texture, rich in moisture with high variety and inclusions of meat, organs, seafood, and bone 
  • No high glycaemic ingredients or artificial binders
  • Energy and vitality

    Our nutrient-dense PeakPrey® recipes are packed with plenty of energy for a longer life of playtime with you.

  • Gut health and digestion

    A carnivorous diet with low carbs and no added fillers supports healthy gut flora and acidity for digestive health.

  • Healthy skin and silky coat

    Recipes rich in nutrients like Omega-3 and -6 fatty acids to support your pet’s skin and coat health.

  • Joint health & mobility

    Our recipes include ingredients with nutrients like glucosamine and chondroitin. These help to maintain your pet’s joints for more adventures together.

  • Healthy teeth and gums

    Feeding your cat or dog a natural, carnivorous diet - along with natural chews and treats - helps support good oral health.

  • Supports heart and cognitive health

    Our recipes contain amino acids like taurine, which support your pet’s heart and cognitive health.

Energy and vitality

Our nutrient-dense PeakPrey® recipes are packed with plenty of energy for a longer life of playtime with you.

Gut health and digestion

A carnivorous diet with low carbs and no added fillers supports healthy gut flora and acidity for digestive health.

Healthy skin and silky coat

Recipes rich in nutrients like Omega-3 and -6 fatty acids to support your pet’s skin and coat health.

Joint health & mobility

Our recipes include ingredients with nutrients like glucosamine and chondroitin. These help to maintain your pet’s joints for more adventures together.

Healthy teeth and gums

Feeding your cat or dog a natural, carnivorous diet - along with natural chews and treats - helps support good oral health.

Supports heart and cognitive health

Our recipes contain amino acids like taurine, which support your pet’s heart and cognitive health.

Sustainably farmed in New Zealand

The farms, farmers, and fisheries we work with are committed to raising and caring for their animals in a sustainable, ethical way. They follow the principle of kaitiakitanga – a New Zealand Māori concept of guardianship of the land and sea. It’s about protecting the animals, the environment, and providing for future generations.

New Zealand’s temperate climate also means that our animals are raised on beautiful pastures of clover and native grasses, 365 days a year.

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  • Free-range, grass-fed, grass-finished

  • Wild-caught, sustainable seafood

  • Cage-free, local poultry